Digitial Marketing Analyst job – EMD – Missouri



Intelligence Analyst Jobs

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Who We Are:
MilliporeSigma is the North American life science brand of Merck KGaA, Darmstadt, Germany – a leading science and technology company. It offers a broad range of innovative products and services to biotech and pharmaceutical drug therapies businesses. Through dedicated collaboration with the scientific and engineering communities, and as one of the top three R&D investors in the life science tools industry, the brand serves as a strategic partner to customers and helps advance the promise of life science.

Key Responsibilities:
We are looking for a Digital Marketing Analyst to work within our Digital Marketing Team. The successful candidate will be responsible for working with the Global Digital Marketing Team and their business partners to assist in: defining and implementing measurement strategies that align with marketing and business objectives; producing meaningful marketing KPI dashboards and delivering monthly, cross channel performance reports with actionable insight. The role will also involve conducting conversion optimization consultancies, with the aim of improving efficiency in digital marketing strategies and increasing ROI.

Our Requirements:
The successful candidate will not necessarily come from a pure web analytics background but an excellent, in-depth level of knowledge in digital marketing, along with experience in strategic and analytical management of digital campaigns is essential. Additionally, other duties as may be assigned related to marketing campaign specific functions or responsibilities.

Bachelor’s Degree Required, Graduate Degree and/or Scientific education is preferred.

Experience in working within a marketing/business intelligence environment

High level of experience working with analytical software (e.g. Google Analytics, SiteCatalyst, Coremetrics, etc.),

High level of experience in data analysis techniques and advanced Excel

High level of experience working with Google Adwords and other paid search platforms

Strong proficiency with Microsoft Word and PowerPoint for producing client reports and presentations

Experience in identifying and validating strategic and tactical marketing objectives

High level of experience in measuring and analysing online marketing campaigns including: natural and paid search, email, affiliate, display and social Experience in working with website optimisation tools for A/B and multivariate testing, e.g. Google Website Optimizer, Visual Website Optimizer, Optimizely, Maxymiser, etc

What we offer:
Your possibilities to develop in our growing company are just as manifold as our product portfolio. We offer a modern and international working environment to unleash your innovative potential in diverse teams, and take responsibility for our employees, products, the environment and society.

MilliporeSigma is an Equal Employment Opportunity employer. No employee or applicant for employment will be discriminated against on the basis of race, color, religion, age, sex, sexual orientation, national origin, ancestry, disability, military or veteran status, genetic information, gender identity, transgender status, marital status, or any other classification protected by applicable federal, state, or local law. This policy of Equal Employment Opportunity applies to all policies and programs relating to recruitment and hiring, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment. Any applicant or employee who believes they have been discriminated against by the Company or anyone acting on behalf of the Company must report any concerns to his/her Human Resources Business Partner, Legal, or Compliance immediately. The Company will not retaliate against any individual because he/she made a good faith report of discrimination.

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